Grid

Our grid system is a simple and easy to use tool that will help athenahealth align all communications.

Why a grid?

The grid allows for a high level of visual consistency across every athenahealth brand execution. It also gives the user a framework to work within that makes design decisions as simple and elegant as our brand positioning.


Grid

An underlying structure

Consistent use of a grid unifies our communications. Depending on the complexity and/or scale of the application a 4, 8 or 12 column grid is used. Using a grid based on multiples of 4 helps us to create balanced, structured layouts.

4 column

hero purple on honey on white

8 column

hero purple on honey on white

12 column

hero purple on honey on white

Construction

Margins and column gutters

When creating a 4, 8 or 12 column grid a consistent ratio between margin and column gutter width is used. Top, bottom, left and right margins should all be equal in size.

4 column example

hero purple on honey on white
A 4 column grid is used above to illustrate how margin widths should relate to column gutters. The same approach should be used with an 8 or 12 column grid.

Usage

Across media

Margin sizes will depend on the media (print/digital) as well the scale of what is being created. The examples shown here illustrate some appropriate margin and column gutter widths.

4 column example

hero purple on honey on white
A 4 column grid provides the structure for this straight-forward banner ad.

4 column example

hero purple on honey on white
A 12 column grid provides the structure for this digital form, accommodating many layers of information.

4 column example

hero purple on honey on white
A 4 column grid is used above to illustrate how margin widths should relate to column gutters. The same approach should be used with an 8 or 12 column grid.

4 column example

hero purple on honey on white
A 4 column grid is used above to illustrate how margin widths should relate to column gutters. The same approach should be used with an 8 or 12 column grid.

On this Page

Contact

For all brand related questions, please reach out to these athenahealth teams.

Brand Team

Send brand specific questions to brand@athenahealth.com

Marketing Team

Send marketing specific questions to marketing@athenahealth.com